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brandwatch.com

Commercial music radio, DJs, and Twitter: why the disconnect?

A new survey by Brandwatch reconfirms earlier findings about United States radio stations and Twitter—the relationship could be a lot more dynamic, particularly for commercial music radio stations. Here is some of the Brandwatch data: Only around 0.06 percent of radio listeners tweet about a US radio station. “This is 10 times less frequently than […]

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